Starting your own business can be fun and exciting. There are several reasons why you may want to start your own cleaning business. Whatever your reason is, we’re happy you’re here!

Insurance Canopy insures small businesses, including cleaning businesses. When starting your own company, there are several things that you may not realize you need to do. Today we’ll break it down for you, so you can make sure you’re doing everything you can to make sure your cleaning business succeeds. We share with you four cleaning business mistakes that you may be making right now.

Mistake #1: Not Keeping Track of Expenses

If you’re not keeping track of your company’s expenses, you can start right now. Keeping track of all your expenses will help you be eligible for tax write-offs. Make sure you are keeping track of all business-related expenses. This can mean cell phone bills, gasoline for company vehicles, company uniforms, etc. You can keep a running list of expenses in an Excel spreadsheet or however works best for you. As you keep track of your expenses throughout the year, you may be able to get more money back come tax season.

Mistake #2: Not Taking Advantage of Digital Marketing

Digital marketing is one of the most efficient and cost-effective ways to market your business. Digital marketing is a form of advertising that is delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Because so many people are on their phones and computers for hours each day, you can take advantage of digital marketing. You can either hire someone to help you in your marketing efforts, or you can learn a few new things and do it yourself.

Digital marketing can mean creating Facebook ads, advertising on social media with sponsored posts, using search engine optimization (SEO) on your company website, and more. Do some research to see which methods would work best for your area, target market, and business. Digital marketing can help you get more customers and expand your business.

Mistake #3: Not Showing Customer Appreciation

One thing you can do to improve your business is to show your customers that you appreciate them and their business. Afterall, your customers are the ones who keep you in business. Think outside the box for ways to show your customers that you appreciate them, especially your loyal customers who have supported your business for years. If you need ideas on how to show your customers that you appreciate them, take a look at this blog.

Mistake #4: Not Having Cleaning Business Insurance

Cleaning business insurance is essential for any cleaning business. Whether you’re a maid, janitor, window cleaner, carpet cleaner, or house cleaner, Insurance Canopy has an insurance policy for you. Insurance provides a financial safety net in case an accident happens. We know you and your employees are trained professionals, but incidents can still occur. Work with peace of mind knowing that if an accident happens, you may not have to pay thousands of dollars out of pocket. Get insured today with Insurance Canopy for just $27 per month.

Best of Luck!

If you’re not implementing the above four items in your cleaning business insurance, you may want to re-evaluate your business operations. Make sure you are keeping track of your company’s expenses, implementing digital marketing strategies, showing appreciation to your customers, and that you have cleaning business insurance. We wish you the best of luck in your cleaning business endeavors!