If you’re a self-employed personal trainer—or you’re hoping to be—you have the opportunity to enjoy a lot of freedom in how you structure your workday. However, like anyone who is self-employed, keeping your business afloat can be difficult.
As a personal trainer, however, there are some specific business practices and resources you can use to help make your business more successful. Like the kettlebells, yoga mats, free weights, and other tools of your trade, this list can help your business get swole, just like you help your clients.
Some of today’s most successful personal trainers hold multiple certifications from credible and accredited organizations. They may even hold advanced degrees in subjects such as exercise science, sports physiology, kinesiology, physical therapy, etc.
To make yourself competitive—and to offer the best possible services for your clients—you just can’t beat old fashioned knowledge.
In addition to more traditional accredited four year colleges, you may also want to consider receiving certifications through:
Fact: people are super connected to their phones.
You can use this knowledge to your advantage as a way to find new clients. One of the newest phone apps, V-Training, helps connect people with personal trainers so they can find each other.
It works by matching people to trainers in their area who have the specific qualifications, experience, training styles, and other metrics that they’re looking for. Though V-Training is not yet set up to work in all states, it’s making great headway. Check it out for iPhones or Androids to see if you live in a state where it’s been released.
5 BUSINESS TIPS FOR PERSONAL TRAINERS
1. GET PROPERLY CERTIFIED
- The National Strength and Conditioning Association (NSCA)
- The National Academy of Sports Medicine (NASM)
- The American Council on Exercise (ACE)
- The Aerobics and Fitness Association of America (AFAA)