- Last Updated:
- 10/17/2024
- Khaleel Hayes
Spinning and mixing tracks has become your calling card for middle and high school basement parties, family barbecues, community center mixers, and a few club gatherings. Now, you’re ready to be a full-time DJ. You got all the gear and a sweet DJ name. You need insurance, but you’re not completely sure as to “why?”
You may think DJ insurance is another fee that’ll suck up your business budget and eat into your income. So knowing that insurance is also an asset you can leverage to grow and protect your business might come as a (welcome) surprise.
4 Ways You Can Use Insurance to Promote Your Mobile DJ Business
Having DJ insurance can boost your credibility and get you into places non-insured DJs can’t get into. It can also be the difference maker for clients looking to hire a mobile DJ and adds to your credibility online.
Let’s review some key ways insurance can promote your mobile DJ business.
Demonstrates Your Professionalism and Credibility as a Mobile DJ
When club owners and event organizers see you have insurance, you show them that if things go awry during one of your sets, your coverage will kick in, and they won’t be held responsible.
Clients, like corporations, schools, and other venues, are often relieved when you tell them you have insurance coverage. It shows them that you care about their safety even if risks arise.
You get an insurance badge when you buy DJ insurance coverage through Insurance Canopy that can be displayed on your marketing and promotional collateral, such as:
- Your website
- Advertisements
- Business cards
- Flyers and postcards
- Streaming and social profiles — and more
Meets Client and Venue Liability Insurance Requirements
When asking about your insurance, most venues and events will want actual proof, in the form of a Certificate of Insurance (COI).
With Insurance Canopy, you can log into your dashboard, access your existing policy, and print or download a copy of your COI at any time. This document shows you are a legitimate policyholder for our annual plan or our 1-3 day DJ event coverage.
It’s also common for venue owners and event organizers to request that you add them as an additional insured to your policy. If someone gets hurt during your show, they could sue you and the venue or event to recover costs for their medical expenses.
Your policy protects additional insureds from costly lawsuits and claims that arise out of your operation. This gives you an edge over non-insured DJs and makes working with you more attractive to potential clients.
You can add additional insureds to your existing policy when you buy your policy or anytime afterward through your dashboard. There’s a one-time fee of $5 for one and $10 for unlimited.
Provides Peace of Mind So You Can Focus on Growing Your Mobile DJ Business
Now that you don’t have to stress about the “what if” scenarios that can go wrong, you’re free to invest in other areas of your business.
There are so many areas of your mobile DJ career you could focus on to get more listeners and more gigs, from learning the best marketing strategies and picking the best speakers to creating a killer playlist.
Check out these additional articles to keep your DJ business spinning:
Protects Your Career & Gear — So You Can Keep Mixing Beats!
DJ liability insurance can protect you from claims that could drain your bottom line and close your mobile DJ business for good. Here’s a quick overview of our base coverage and what it can cover.
- Third-party injuries: An event attendee gets an electrical shock after stepping on one of your cords that has exposed cables and sues you for medical bills.
- Personal and advertising injury: You unknowingly copy a competitor’s DJ slogan and post it on all your social media channels. The other DJ could sue you for copyright infringement or misappropriation of advertising ideas.
- Property damage: You bring in fog machines for special effects, but they leave wet spots on the walls and cause condensation and smudging on the windows. Venues can put in a property damage claim and send you repair bills.
Liability insurance for DJs can protect your business from severe claims and lawsuits like these.
Protecting your gear is vital for your business. How can you make music if someone steals your gear or it’s damaged during a gig? Our DJ equipment coverage (available as an optional add-on for our annual policies) can safeguard your tools and keep you from paying hefty repair or replacement fees.
Here’s a brief list of claims DJ equipment insurance can cover:
- While driving to a gig on the other side of town with your gear in the back, a cat jumps out of nowhere, causing you to slam the brakes. Your gear shifted and received some damage from the sudden stop.
- A guest spills their drink and ruins an expensive piece of your electronic equipment.
- While performing outside, wind gusts blow your speakers off the stage — causing extreme damage.
Without gear and equipment coverage, you could be stuck paying for repair or replacement fees yourself. You can add gear and equipment insurance (also known as inland marine coverage) to an annual DJ insurance policy for as little as $6/month.
You put blood, sweat, and tears into creating your mobile DJ business from the ground up. It’d be a shame if pricey claims or lawsuits swallowed all of its profits, or if you spent your last dollar fixing or replacing your equipment.
Defend your business with mobile DJ insurance today so you can keep focusing on what matters most — providing great music for crowds everywhere.
Common Questions About Business Insurance for Mobile DJs
What Kind of Insurance Do Mobile DJ Businesses Need?
Mobile DJ businesses need general liability insurance to protect against claims of property damage, third-party bodily injury, advertising mistakes, and more. Gear and equipment insurance is also a must to help with repair or replacement costs if your gear gets stolen or damaged.
Can You Insure Mobile DJ Equipment?
Absolutely! You can insure mobile DJ equipment by adding gear and equipment insurance to your annual DJ liability policy. This policy keeps you from paying out of pocket if your gear is damaged or stolen while performing or traveling to a show.
What Are Some Marketing Ideas for Mobile DJs?
Some marketing ideas for mobile DJs include:
- Finding a good DJ name and logo
- Building a website
- Getting on social media channels
- Establishing a niche/brand
- Setting up a press kit
- Creating business cards, flyers, and other marketing collateral
- Networking with venue owners, musicians, and other DJs
- Getting insurance and promoting it on your websites, business cards, and more
